Meta Launches Instagram Creator Marketplace
Well, looky, looky, here. Instagram has officially launched its Creator Marketplace!Â
Posted 8 months ago
Written by
Mackenzie TaylorPosted 8 months ago
Well, looky, looky, here. Instagram has officially launched its Creator Marketplace!
The Zuckerberg, CEO of that lovely place called the Meta stated that they are “testing a set place on Instagram where creators can get discovered and paid, and where brands can share new partnership opportunities.”
What in the world does this mean?
It means that Meta is finally making a more streamlined way for brands and content creators to make some serious money on the app.
WOOHOO!
Â
View this post on InstagramÂ
This news isn’t a huge shock for those following Adam Mosseri’s updates recently, like him talking about how Instagram wants to be a creators-first app.
What is the Instagram Creator Marketplace?
It’s kind of exactly what it sounds like: a place for brands and creators to find, connect and start working with each other.
Through this platform, creators can get seriously paid and seek relevant partnership opportunities with brands and businesses that align with them.
And yes, this is exactly like TikTok’s Creator Marketplace. Like, exactly like it.
How does the Instagram Creator Marketplace work?
Okay, okay, so how will it work exactly? A brand can discover a content creator through Instagram’s discovery feature and then can message the creator by saying something like, “Hey! We really like you! Work with us, pls?!”
The brand can also send over some project details like deliverables, rates, and payments (without getting a third-party involved!).
We’re excited to see this roll out and have more efficient ways for brands and creators to work with one another in an easier way!
Want to get all the up-to-date news from the world of social media? Sign up for our newsletter and you’ll get all the news you need straight to your inbox!
Newsletter
Talk Social To Me
By
Get the latest social media gossip, memes, news and tips sent straight to your inbox.
More articles related to
Social Media for Nonprofits + Charities: How to Build Your Strategy
Being able to create a social strategy as a nonprofit or charity is incredibly important. Here is your guide for nonprofits on social media strategy and growth.
Mackenzie Taylor
4 months ago
Social Media Writing: Tips and Tricks to Use Now
If you’re struggling to come up with the perfect social media writing, we’ve got some tips and tricks to help you along the way.
Mackenzie Taylor
14 days ago
Best AI Marketing Tools to Grow Your Business in 2023
AI can make your workflow so much easier and we’re bringing you the best AI marketing tools you need in 2023.
Mackenzie Taylor
26 days ago