What is the Instagram Reels Remix Feature?
What is Instagram Reels Remix and why should you start using it to reach more people and increase your organic engagement? Find out here.
Written byJulia Cohen
What is the Instagram Reel Remix feature? 🤔
Just @annalynnegarcia checking in on @annalynnegarcia 😏
Say hi to Remix, a new feature that lets you create a reel next to an existing one 🤩 https://t.co/EmhUwFvJFD pic.twitter.com/dOQWDqw5eU
— Instagram (@instagram) April 1, 2021
Why use the Remix feature? 🙌
- You can repurpose already existing Reels easily and quickly. Not only is this a great way to pad out the content on your feed and make sure you are staying consistent, but it’s also a good organic medium and source for content ideas. And, this isn’t exclusive to just one niche. Whether you want to respond to a dance trend or create a comedy piece – there are Reels for everyone, so there are Remixes for everyone.
- The content you create can go even further (and potentially become viral) because you are giving it so many more opportunities to be shared, beyond just posting once. If someone decides to Remix your Reel, that original Reel will be shown to their following, and anyone else who decides to do the same. This increases your Reach to a multitude of accounts who may not have otherwise seen your content. More eyes = more opportunities for valuable followers and engagement.
- It’s essentially a new content format. Much like Reels, feed posts, IGTV, Stories, etc. Remixed Reels are almost a whole new feature piece of content in themselves. Historically, if you jump on the bandwagon soon after Instagram releases a feature, it’s more likely your content will be pushed to people as they encourage users to take advantage of the new features.
Now you can use the Remix feature in Reels to create your own reel next to one that already exists 🎭
Whether you’re capturing your reaction, responding to friends or bringing your own magic to trends, Remix is another way to collab on Instagram ✨ pic.twitter.com/eU8x74Q3yf
— Instagram (@instagram) March 31, 2021
How do you use the Instagram Reels Remix feature? 👀
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