How to Add Links to Instagram Stories
This toolkit will show you how to add links to Instagram Stories, customize them, and view your analytics.

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How to Add Links to Instagram Stories
How can I see how many people clicked my Instagram Story link?
Do I have to have a business or creator account to add links to my Instagram Story?
How do I add affiliate links to my Instagram Stories?
Can I customize the link on my Instagram Story?
Can I add more than one link to an Instagram Story?
Other ways you can drive traffic to a link using Instagram
- Pop a link in your bio! If you use a tracked link, you can put it through a link shortener so it fits nice and cleanly in your bio. You should make this link through to your main website if you have one.
- In your posts and captions, drive people to ‘click the link in your bio’ in order to drive traffic.
- On your Stories, you can also include multiple slides with different links. Let’s say you’re showing off your product recommendations. Keep each recommendation to a different slide, and add your link there. But, be careful, don’t add too many links or your viewers may not see them!
- Reply to FAQs with a link. If someone DMs you a question asking for a recommendation, for example, you can reply using a link.


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