Well ... how are we all feeling out there? 

Elon Musk is our new Twitter ruler, Netflix is losing millions of subscribers (honestly, though? Serves them right ... ask me about my beef with them later), hashtags are making a swinging comeback despite the haters giving them up, Dogecoin is coming back with a vengeance, and Reddit is just being Reddit. 

A lot has happened this week and, again, I ask the world of social media to chill. Just one day. Please. Give us social media managers one day. 

Alright, strap in, folks. Let's get into this bumpy ride... 

Tbh, I really didn’t see this one coming. After Elon Musk put in his offer to buy Twitter, I thought the board members would go, “LOL BYE” instead of “Yes, we now welcome our new Musk overlord.” But … here we are. 🤪

And … it seems like a lot of people aren’t very happy about King Elon the Eighth taking over the bird app. At an All-Hands yesterday, staff were told there would be no layoffs “at this time” which has a lot of people speculating that means big time cuts are coming soon.

While other people are tweeting to either leave Twitter forever and destroy the app in a similar way people “destroyed” Tumblr when Yahoo bought the website back in 2013. 

Yikes. 

Until we find out how this all moves forward (I’m going to willing to bet this is going to be a loooooong process and I cannot wait to read Jack Dorsey’s shade towards the new owner), it’s going to be fun to read all the speculation on what’s going to happen to good ol’ Twitter. With the number of companies Musk has bought, started, stepped down from, and killed, it will be a wild ride to see what happens to the app.

Will it survive? Or die in a hell fire? Time will only tell. 

Earlier last week, Adam Mosseri (mine and millions of others’ nemesis) announced that Instagram is changing the way it ranks content. Making sure to put more of an emphasis and focus on original work. So those re-shares and UGC that social media managers all over the world share on their own platforms? Yeah, that could be pushed down in the ranking system as it’s not their original work. 

“If you create something from scratch, you should get more credit than if you are reshaping something that you found from someone else. We’re going to do more to try and value original content more, particularly compared to reposted content.”

There are SO many meme accounts all over Instagram that share other people’s content, and while they *sometimes* give credit to the original creator, a lot of the time they pass it off as their own and get more likes than the original. So this change could be a massive win for those who create original, engaging content.

However, what could this mean for businesses and brands that share UGC? You might see a slight dip in reach and engagement. 😬

While this is all still incredibly new and still being experimented on, it will be interesting to see how it all shakes up on the ol’ “photo-sharing but not photo-sharing” app. 

Well, the time might have finally arrived where TikTok steals an original idea from Instagram. 

Wait, wut. 

It looks like Instagram is testing a new “Templates” option with Reels creators that allows users to copy the exact format of the Reels clip they watched and make their own content based off the template.

According to a tweet shared by Alessandro Paluzzi, Templates will let users use ANY Reels clip as a template where you can insert your own clips into the frames—basically letting you copy and paste the original Reel. 

Not only will this help the timing of your own content (hello, can anyone figure out the exact drop of a sound without help because I sure can’t!), but it can help you get out of a creativity rut … by encouraging pure plagiarism. Hehe.

No, no, I’m only joking. Unless you’re out here copying every single frame exactly like the original creator (this is a huge no-no in my book 👀), I think this could be such a cool concept for a lot of people to really start getting into Reels who don’t know where to begin.

Writing captions can be really hard. You’re sitting there, staring at your screen, and willing anything to come into your brain that is somewhat entertaining. Hello, brain, are you there? It’s me. Give me something. Anything. Please.

Trying to write better Instagram captions can be one of the most challenging things when it comes to creating content. But don’t you worry. 

We’ve created a course that will help you become a caption writing wizard!

Our Caption Course will teach you everything you need to know about:

⭐️ What goes into creating a great caption
⭐️ What the best workflow is while writing engaging captions
⭐️ How to find your brand voice so writing engaging captions comes easier
⭐️ How to save time and energy writing engaging captions
⭐️ How captions can increase engagement on your posts

We will be giving you the tips you need to make sure every line of text you write is pitch-perfect.

Plus, we’re giving you a FREE (yes, FREE) 30 days of captions prompts when you complete the course. 30 full days of not needing to think about your Instagram captions? Sign us up.

Go through each of our tips, follow our prompts and learn to not only become an expert Instagram caption-afficiando, but a better writer overall.

Ready to get started? 

Dive into our Caption Course today.

We will be interviewing the best in the world of social media, bringing you updated social news and what it means for you and your account, and helping you get the tools you need as a social media manager, agency, and content creator.

Talk Social To Me. Coming soon!

Available on all podcasts platforms. Listen. Subscribe. Do whatever you want. I'm not the boss of you!

Listen to the trailer today!

If you're looking for some serious insights into how to increase your reach and engagement on Instagram, our Facebook group is sharing some of their best secrets! 

Want to learn how to get incredible results on all areas of Instagram? Want to ask some of the best content creators and social media managers how they're killing it on Instagram? If you want to learn their tips on things to focus on when it comes to your Instagram marketing strategy and things to focus … less on, join our Facebook group, The Social Hub!

Join our group today!

We talk you through our tips and tricks that will help you the next time you go live on Instagram. If you have ever been nervous about going live on Instagram, this is the video for you. We break down all the best tricks to make going live on IG as smooth and engaging as possible. 

Grow your account, business or influence by reaching new audiences on Instagram.

About     Support

© Flick.Tech LTD
Queen Elizabeth Olympic Park, Plexal, Here East, London E20 3BS

The email was sent to . To no longer receive these emails, here.