People Reached on Instagram: Everything you need to know.

The "People Reached" metric is the total amount of Instagram users who viewed your account in a given time period.

Has People Reached on Instagram changed over time?

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Date	People Reached	Change	Accounts
February, 2024	171,426	-8.93%	35,504
January, 2024	188,235	+3.09%	36,270
December, 2023	182,599	+5.24%	36,336
November, 2023	173,508	+0.88%	36,998
October, 2023	172,002	+2.52%	37,430
September, 2023	167,768	-0.84%	38,800

Frequently asked questions

Hopefully your answer is covered below, but if you would like any extra help we have lots of resources available on our blog.

What is the "People Reached" metric?

The "People Reached" metric is the total amount of Instagram users who viewed your account in a given time period.

How can I improve my Instagram account's reach?

To improve your account's reach, you need to build a long term Instagram strategy. You can read more about this here.

What is the average monthly reach on Instagram across all accounts?

The average monthly reach on Instagram is 171,426. If you would like to see how your account compares, log in to your Flick account or start your free trial.