Avg. Engagements Per Post on Instagram: Everything you need to know.
The "Average Engagement per Post" metric is the average amount of engagement an Instagram user gets on their posts in a given time period.
Has Avg. Engagements Per Post on Instagram changed over time?
| Date | Avg. Engagements Per Post | Change | Accounts |
|---|---|---|---|
March, 2025 | 197.5 | 0 | 300 |
July, 2023 | 212.9 | +7.44% | 5,334 |
June, 2023 | 198.2 | -12.49% | 5,094 |
May, 2023 | 226.4 | +7.62% | 5,021 |
April, 2023 | 210.4 | -15.05% | 5,221 |
March, 2023 | 247.7 | +10.76% | 5,173 |
Frequently asked questions
Hopefully your answer is covered below, but if you would like any extra help we have lots of resources available on our blog.
What is the "Average Engagement per Post" metric?
The "Average Engagement per Post" metric is the average amount of engagement an Instagram user gets on their posts in a given time period.
How can I improve my Instagram account's "Average Engagement per Post"?
To impove your posts' engagement rate, you need to develop a long term content strategy and engage with your follower base. You can read more about this here.
What is the average monthly engagement on a post on Instagram across all accounts?
The average monthly engagement rate on Instagram is 197.5. If you would like to see how your account compares, log in to your Flick account or start your free trial.
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