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Module 1


What is a good Instagram caption? What makes a good caption? Why does writing a caption take so freaking long? And why in the world do Instagram captions matter so much?

  • Intro

  • Strategy

  • Writing

  • Voice

  • Workflow

  • 30-Day Caption Challenge

Welcome to the course 👋

Firstly, thank you for taking the time out of your busy schedule to learn with us. While our primary focus is providing you with high-quality software that improves your social strategy, makes creating content quicker, and overall helps you get your Instagram account to where you want it to be, we are extremely passionate about giving you the tools you need to improve a variety of areas to help your social media platforms.

The aim of the course is to provide you with the necessary knowledge required to help you develop your Instagram captions by helping you establish a brand voice, giving you the tools you need to create captions easier, and providing you with 30 days of FREE captions for you to get started.

We hope that you love this course, as much as we loved creating it for you. As you're going through the modules, we would love to hear about your progress and how you are finding it. You can keep us up to date by following us on Instagram (@flick.hashtags) and sending us a DM!

Before you get started...

Throughout this course, you will be asked to complete assignments and take notes. Please store these notes somewhere you will be able to revise them (whether online or with a good old fashioned pen and paper). Make sure to check off tasks as you complete them at the top or bottom of each module.

Ready to get started? Let's jump in!

How to write a good Instagram Caption

Writing captions can be really hard. You’re sitting there, staring at your screen, and willing anything to come into your brain that is somewhat entertaining.

Hello, brain, are you there? It’s me. Give me something. Anything. Please.

Should your caption be funny? Sarcastic? Serious? Inspirational? Should you be using more emojis? Less emojis? Do you really need to use a call-to-action? Take a deep breath. Relax. That’s what we’re here for.

Trust me. When we say we get it, we get it. Writing captions can be one of the most challenging things when it comes to creating content. “I already chose the best image and created the best video, now I have to write something too?!” But don’t you worry. 

What will you get from this Caption Course?

By the end of this course, you’re going to be a caption writing wizard! We’re going to teach you everything you need to know about what goes into a great caption, how to save time and energy writing engaging captions, and how captions can increase engagement on your posts. Giving you the tips you need to make sure every line of text you write is pitch-perfect. 

Who is this Caption Course for?

Whether you’re a content creator, small business, brand, Social Media Manager, or just doing the ‘gram for fun (are we still calling it the ‘gram or am I officially old?), if you’ve struggled with writing captions, this was made with you in mind.

Go through each of our tips, follow our prompts, and learn to not only become an expert Instagram caption-afficiando, but a better writer overall. Ready to get started? Let’s dive in.

Module 1

All-in-one Social Marketing Platform.


Instagram Hashtag ToolInstagram SchedulerInstagram Analytics ToolHashtag SearchHashtag ManagerBanned Hashtag CheckerInstagram Analytics ReportingInstagram Hashtag TrackerInstagram Feed PlannerAI Social Marketing Tool

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